The latest social networking trend? Pinterest.
This is one social network all animal rescue, animal welfare, and animal rights non-profits need to start using! It’s a visual and interactive bulletin board that provides a virtual way to share images that relate to your nonprofits mission – and a wonderful way to network, spread the word, and drive traffic to your website!
Many animal-focused organizations are already harnessing the power of interest:
- Humane Society of New York
- WSPA Canada
- Wildlands Network
- American Humane Association
- Feral Cat Coalition
- Richmond Animal Protection Society
- A Different Breed Animal Rescue
- National Wildlife Federation
Some great ways to use Pinterest:
- Post of a “Wish List” board – this can contain supplies that your nonprofit is currently is need of
- Animals for Adoption – Post animal photos from your Petfinder, Petango or other adoption listings online
- Follow other animal focused non-profits start growing the community!
- Start a “Success” board – this can contain images of adopted animals, successful campaigns, or mission
- Help inspire others – what inspires you or your nonprofit? What images and things might inspire people to support your cause?
- Cute photos! Who doesn’t love funny, lighthearted, and sweet photos of animals?
Is your animal focused non-profit on Pinterest? Post the link below in the comments!









Odds are your business has a “